Read the full NY Times article at nytimes.com
News
The Worldwide Motion Picture Group at Ipsos OTX MediaCT (MPG) is regularly providing knowledge, feedback and information relating to trends and developments in the film, entertainment and media marketplace. The following are examples of press coverage for MPG:
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Sep. 11, 2012
Vincent Bruzzese Speaks Out in NY Times Regarding the 2012 Summer Box Office
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Apr. 26, 2012
Vincent Bruzzese Speaks at CinemaCon About Social Media and the Moviegoer
Will Social Media Re-Invigorate Moviegoing?: CinamaCon BY DAVID LIEBERMAN, Executive Editor | Thursday April 26, 2012 @ 5:32pm EDT The most important technology change for theater owners has nothing to do with the quality of picture and sound. Their businesses will be far more affected by social media, based on comments at a lunch panel [...]
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Mar. 09, 2012
Vincent Bruzzese and Millennium Films’ Mark Gill Share the Secrets of Movie Market Research at the Producers Guild of America on March 17
You’ve heard the stories: The producer or director who lost control over final cut because their film didn’t hit a certain number in testing. The focus group of 10 people that took your project in a completely different direction. The great film that everyone said would open huge and wound up bombing. It’s almost impossible [...]
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Oct. 29, 2011
Ipsos MediaCT’s Worldwide Motion Picture Group Studies China’s Interest in Hollywood Movies
MPG President Vincent Bruzzese talks about the importance of international markets for the U.S. film industry and the growing interest of Hollywood films in China. Read the full article at The Wrap.com
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Jul. 15, 2011
MPG President Vincent Bruzzese Knows the Factors to Harry Potter’s Success
Read the full LA Times article here.
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